WEBSITE HEALTH CHECK

Your healthcare website is the single most important marketing tool that needs constant love and nurturing.
A website health check will have it feeling right as rain in no time.

Do any of these symptoms sound familiar?

- You have a website but you don't know HOW to update it. - You have a website but you don't HAVE TIME to update it. - You can update your website but you forget to update it. - Others can update your website and it now resembles a bit of a ferret's nest with no clear start or end. - You've heard you need to update your news section to 'please' the search engines but never find time to. - No one is visiting or staying on your website for long - You can't remember the last time any one took a good look through it to bring it up to date. - Your website doesn't add value or bring in business for you. - It reads like the worst CV & patient leaflet combo you've ever seen but you don't have the time or words to update it. - You don't have a website or you have one that frankly needs putting out of its misery.

BENEFITS OF A WEBSITE HEALTH CHECK

Having a website is one thing. Keeping it updated and making it a trusted source of knowledge
and support to patients and clients, is another. Here's why it matters:

Makes your business accessible 24/7

Healthcare doesn't stop at 5pm. Your website should allow prospective clients to read up about your service, see if it's for them and provide clear instructions on how to book.

Improves patient experience

If you're a GP practice or NHS provider, your patients generally have the same expectations of you as they would their online shopping. Cluttered, out-of-date content just won't cut it. We can fix it & improve your patient's online experience fast.

Saves time and money

Enjoy your weekend off. No need to take the laptop on holiday. Your website can be loved and nurtured leaving you to focus on the rest of your business, or enjoy that work-life balance thing that people talk about outside of healthcare.

Showcase your strengths

If there are 12 physiotherapy clinics all within a ten-mile radius, competition is going to be fierce. We can showcase your strengths, highlight your differences and promote the benefits you offer clients all through your website.

Increase sales and leads

It takes less than five seconds for someone to decide whether they want to stay on a website. We give you the best possible chance of keeping that visitor by auditing and fixing those pages to be their best selves.

In sight, in mind

People expect to see a website these days, especially for healthcare providers. If you don't have one or have a poor one that they can't find or use, you won't be in sight and you won't be in mind. We can fix that.

“In a world as huge as the internet, everything seems to be extremely confusing and difficult. Kara was an excellent help; she was very reassuring and explained step by step, every step of the way until my website was finished. I would highly recommend her. Thank you Kara! ”
Website Health Check Yorkshire Medical Marketing
Carolina Diaz
Carolina Diaz Sports Rehabilitator

FREQUENTLY ASKED QUESTIONS

Does your website need a new prescription fast? Check out our FAQs to see how we can help:

Just some login details. And we can do it remotely or sat with you – whichever you prefer.

The ‘back office’ to your website should be accessible from anywhere in the world. Provide us with a login and we can securely access it from our desk or we can also sit alongside you if you prefer. We’ll also need access to your Google Analytics & Search Console. If that sounds like gobbledegook, don’t worry – we’ll walk you through it!

A full audit + report with practical, actionable steps to improve your site. We can also do that part as well if you like.

For major theme changes or design elements, you’ll need your web developer. We can work with yours on your behalf or introduce you to one of our awesome associates.

Treatments might include content updates, content re-writes, new images, new blogs, new patient information pages, removing out of date content, minor layout changes and conducting a manual accessibility audit to get your website meeting accessibility standards.

Some clients ask us for help with building new websites too. Read the separate tab below on that.

Why does nobody visit your website? Have you asked? Can you see from your analytics?

We help healthcare businesses and practices explore how to make better use of their websites. We diagnose reasons why people might not be visiting or staying on your website. And we help healthcare businesses and practices to fix their websites so they can see results from them. Whether that’s more enquiries, more sales or more patients cancelling their unwanted appointments to free them up for others – amongst other things. We always start with ‘why’ then ‘how’.

In a short answer no – if you don’t need to.

It’s a bit like buying a house. If you don’t like the house you live in, you can redecorate or change the layout. If you don’t like the house you live in because it’s falling apart or you can’t get planning permission for the extra room you need to build for Granny, then there’s a reason you might need to change your house.

If you have a modern site that can be updated and amended easily, chances are you can ‘redecorate’ with the activities we mentioned in Point 2 and you’ll have a good website again.

If you have a site that’s proving impossible to update and develop or it no longer reflects your healthcare business, you’ve got a case for a new website.

We can recommend some talented healthcare website builders and can work with them on your behalf to build your new ‘dream’ website. One that delivers results and makes everyone’s lives easier. Talk to us about your site.

From £395 depending on size of your website. 

A website audit is a great way to determine if your healthcare website is hitting the mark, or if there are things you need to change to meet your objectives.

We will review every page and conduct a full audit. We’ll determine which pages need help and make recommendations for changes you could make to your layout and content. We’ll then prepare a simple report that details the practical steps needed to improve your website (and why), together with a no-obligation quote to take care of those improvements for you. 

And if you want to save your time and money by outsourcing the day to day content updates to us going forwards, we charge a small monthly fee for a period of six months. Totally affordable and plenty of chance to see how much time you save and value we bring to helping you manage your website.

Ready to jump start your healthcare website? Get in touch.
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