FREQUENTLY ASKED QUESTIONS

All you want to know about working with Yorkshire Medical Marketing

Frequently Asked Questions

We've compiled a list of answers to common questions. Don't forget to check the other FAQS on each of our Services pages.

Our main line of work is outsourced marketing and marketing troubleshooting which isn’t always something you can look at or hold in your hand. Most healthcare marketing agencies are print and design specialists first and foremost but that’s only one part of marketing your organisation or brand. We take care of the ruddy lot! We share as much as we can about the work we’re up to via our social media and blog but we can provide plenty of examples and references privately upon request too.

No – we work with clients in Yorkshire and beyond. Contrary to popular belief about Yorkshire folk, we’re not afraid to work further south than the Watford gap either! With tools such as FaceTime and online video calling, there are few barriers that distance can throw up that tech can’t tear down.

Previously funnelled thousands into marketing or advertising for little to no noticeable result? It happens, and it happens often, especially when a business has been wowed by flashy sales brochures from bigger agencies or the chance of a cheap advert that claims to hit over 10k local residents. Our advice? Review your investment some three to six months in – then (and only then) should there be a clear idea as to whether your marketing strategy (and the pence and pounds behind it) are working out. You should also check out our Marketing Troubleshooting page

Absolutely not – our clients expect and receive positive ROI. From cost savings and new patient income to targets-met (and if you’re lucky, bonuses received) and NHS penalties saved. This is theirs, not ours. Our fees are clear, fixed, predictable – a simple, single monthly amount all set out in a simple service level agreement which is signed by both parties before any work commences.
Yes – we currently have some availability for new clients but as you can imagine, this can change quite quickly depending on the types and length of projects we take on. The best and easiest way to see if we can help your business right now or in the near future is to book a free consultation. If we cannot help, we’ll always do our best to advise you on next best steps.
In our industry, every provider is different – while others work to packages, we only provide customised solutions. Our healthcare clients are so unique, and their goals and challenges so individual, that it simply doesn’t make sense to create square holes for pegs that could be triangular, round or rectangular. We’ll always work with you to find the best, cost effective solution to suit your business where we can.
We work with medical and healthcare providers UK-wide – private and NHS – individuals and organisations –from doctors and therapists, to surgeons, dentists and NHS trusts. We’re also especially fond of working with vets, supporters of healthcare providers and anyone dedicated to the wellbeing of tight-knit communities.
Over the years we’ve built up quite the black book of pro services despite being a small freelance marketing consultancy – but we’re honest enough to say we’re not a jack-of-all-trades either. The only time we use trusted, third-party services is when a project requires skills that we don’t possess – a distribution company for direct mail, a web developer for building a new website – but we manage the entire process for you and we always (always) make this clear to our clients beforehand.
Our fees simply cover the time and resources required to manage your project. Software, monthly subscriptions, laptops; we have everything we need to do the job and will quote upfront for additional resources where needed i.e. brand new website build, printed materials. We don’t charge for flashy expensive premises, a large payroll or VAT because we are a small freelance marketing consultancy and proud of it. We work remotely or from our client’s location as the job requires.

Our services are an investment – and like all investments, you need to be kept continually in the loop when it comes to results. For this, we provide a monthly report – setting out facts, stats, figures in plain, jargon-free English – anything from increases in traffic, improvements to patient satisfaction to decreases in stakeholder response times. We set out and agree everything from the start of the project so it’s easy to keep a handle on.

Ready to jump start your healthcare marketing? Get in touch.